Data-driven
sales acceleration
Transform your sales performance with data enrcihment and analytics that identify your highest-value prospects and optimize account prioritization & targeting to make sellers more efficient and shorten sales cycles.
Our sales optimization solutions
Data Enrichment
Supercharge lead qualification and customer targeting by augmenting your database with predictive data attributes that align prospects with your ideal customer profile and pinpoint optimal cross-sell candidates in your existing accounts.
Account Prioritization
Let sellers do more selling and less manual admin work. Centriam can tier and prioritize each seller's book of business based account on conversion likelihood, fit, and revenue potential. This enables your team to focus on the highest value opportunities first and spend more time actually selling.
Lead Scoring Engine
Identify your most promising leads with precision that current CRM solutions can't match.Centriam's lead scoring engine combines lead journey data, custom data attributes, and conversion ML models built specifically for your use cases to accurately identify which leads to focus on vs continue nurturing.
Workflow Optimization
Design data-informed sales operation workflows powered by your CRM data and continuous lead scoring that integrate with marketing initiatives. Analyze how prospects engage with both marketing content and sales outreach to continuously refine your workflows to personalize journeys and increase close rates.
Next Best Customer
Identify prospects most likely to become your best customers with highest lifetime value. By analyzing your existing top customers, enriching their profiles with third-party attributes, and applying custom ML models, Centriam pinpoints which prospects share key characteristics with your best customers. This enables targeted outreach and customized campaigns designed to efficiently acquire the right prospects.
Tooling Integration
Connect your entire sales and marketing ecosystem with a unified data foundation that powers intelligent decision making across tools and systems. Centriam integrates all available data into your existing tech stack to ensure intelligent data flows between CRM, marketing automation, and sales enablement tools to create a cohesive, high-performance revenue generation engine.
We have done this before and have seen big results
Centriam's integrated approach to sales enablement creates a comprehensive system that empowers your team to focus on the right prospects and customers at the right time. By applying data science to every aspect of your sales process, we help you dramatically shorten sales cycles, improve conversion rates, increase average deal size, and ensure your sellers spend more time engaging high-potential opportunities rather than chasing unqualified leads or managing administrative tasks.
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